Strategic Planning

In-Depth knowledge on Strategic Planning

From Grantcraft, whether it's introducing new ideas into your foundation or offering constructive feedback to a grantee, grantmakers can develop personal strategies to meet the "soft" challenges of grantmaking. Effective personal strategy helps practitioners use their understanding of self and role - as learner, analyst, bridge builder - to manage the tensions that come with the job. In this guide, contributors discuss the elements of personal strategy and how it helps grantmakers to leverage their strengths in service to their objectives. The guide also explores why some grantmakers are able to think and work like "naturals" - and how the rest of us can emulate their style.

Using promising practices from leading practitioners, this solutions brief offers tips and suggestions to help you maximize communications about your corporate philanthropy program. Key strategies include developing a strong plan; leveraging internal and external resources; using branding to strengthen your messages; and learning (and using!) new communication techniques. You will learn how strategic communications can strengthen your philanthropic program on a day-to- day basis as well as during times of crisis and change.

Visibility is vital to community foundations as they seek to gain credibility and attract new resources. But how can younger and smaller community foundations best use their limited marketing budgets? What audiences should they target first? How important is broad public awareness — and how much investment does it merit? This paper, written by Williams Group, addresses these questions and offers a tested model along with relevant examples and worksheets to help any community foundation create and manage its marketing program.